The rise of Douyin Kuaishou as an emerging e-commerce company is another trend after Taobao, JD.com, and Pinduoduo.
I don’t know how many people still remember the Pinduoduo trend in 2017. It is right before our eyes. At that time, opening a store was like picking up money. How many people have caught it? Friends who have been following me know that in 2017, I brought a batch of Pinduoduo. So far, as long as I operate, I have basically made money.
Can you seize the Douyin trend this time?
The picture below is a data from my Douyin backend yesterday. I have only been doing Douyin for about a month, purely to follow the trend. After all, I am a traditional e-commerce person with limited time and energy. Douyin is purely for testing, and the effect is still acceptable, so I plan to focus on operations in the future. The trend is unstoppable. Only by following the trend can you earn more.
The account type is the recommendation type.
After talking about personal accounts, let’s talk about the general environment.
The latest data shows that Douyin's daily active volume has exceeded 250 million and its monthly active users are 500 million, while Pinduoduo only has 400 million users, and the market has surpassed JD.com. Therefore, it is no exaggeration to say that Douyin has become the second traffic gathering place after WeChat, and is backed by the big tree of Toutiao. It also proves its influence.
Today we will give an example. I will not talk about those big Vs with tens of millions of fans. We will only talk about cases related to our field. For example, what I personally do is recommend good products. Let’s look at similar accounts in the same industry. Can we make money?
A very simple invisible height-increasing insole. Many people have seen similar videos.
Monthly sales exceed 10,000. One video makes a product popular. It exists in our lives and is around us. If you haven't noticed, it doesn't mean it doesn't exist.
Let’s take a look at the list of popular items
The latest popular products are updated every day. Yesterday I saw that the electric vehicle mask was still ranked first, but today it has changed again.
With these real cases, we must take Douyin seriously, which will be a huge outlet in the future. Since it is in the field of small videos, shooting videos is inseparable.
How to operate Video Taoke:
1. Original video, this effect is the best. How to be original is to imitate others, just like the invisible height-increasing insole in the picture above. How others shoot, we will buy the product and shoot how. First imitate, then innovate. And the original video will be recognized by the system, and the exposure rate will be greatly increased. If it can be original, it must be original. There is no need to show your face or your voice.
2. If the original is not good, then mix and edit. To put it simply, multiple videos are edited into one through software. For example, for the invisible height-increasing insoles, we find three peer videos of the same product, and use software to combine the three videos into a new video by removing the beginning, tail, and middle. The software is all free software. This works too, and is the method I currently use.
3. Move it directly from the third-party platform, remove the watermark, change the video MD5, change the background music, change the special effects, etc., and then upload it directly. The advantage is that it is fast and can be completed in 2 minutes. The disadvantage is that it can only obtain the top traffic, with a maximum of 30,000 views.
If you want to enter this field, follow the three most basic methods above to operate the video and get started.
The power of persistence, insist on uploading videos every day, and the traffic will come naturally.
Even if one account earns 30 yuan a day, what if you have 10 accounts? What about 100 accounts? Success can be copied.
Choice is always greater than effort. Even if you are very diligent, if you use your efforts in the wrong direction, you will still get nothing in the end. In fact, it is not that you don't work hard enough, but that you choose the wrong direction.
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